APRIL 29 – MAY 1, 2026       |        FORT WORTH CONVENTION CENTER       |        FORT WORTH, TX

Saddle Up for Fort Worth!

The 2026 ICCFA Experience will take place April 29–May 1, 2026, at the Fort Worth Convention Center in the heart of Texas.

Attendees will gather for big ideas, bold conversations, and plenty of southern hospitality as we bring together professionals from across the funeral, cemetery, and cremation professions.

Registration is now open—make plans now to join us next year in Fort Worth. We can’t wait to welcome you for another unforgettable ICCFA Experience!

2026 Schedule of Events

Schedule is subject to change

REGISTRATION OPEN 12:00 – 6:00 PM
*Exhibitors only*

  • 9:00 – 10:45 AM | BOARD OF DIRECTORS MEETING
  • 1:00 – 5:00 PM | OFF-SITE TOUR(S) | Open to all, must RSVP when registering for event. Details will be updated as finalized.

REGISTRATION OPEN 8:30 AM – 5:00 PM 

  • 9:00 – 10:00 AM | CCSC COMMITEE MEETING
  • 9:00  – 11:30 AM  | PLPA COMMITTEE MEETING
  • 10:00 AM – 12:00 PM | SALES AND MARKETING COMMITEE MEETING
  • 10:00 – 11:30 AM | VETERANS COMMITEE MEETING
  • 12:00 – 1:00 PM | MEMBERSHIP COMMITEE MEETING  
  • 12:00 – 1:00 PM | WOMEN IN LEADERSHIP COMMITEE MEETING
  • 10:00 AM – 11:50 AM | BREAKOUTS
    • 10:00 – 10:50 AM – Generations & Building Trust: The Current & Future of Funeral Home Success| Court Bluford, Lissiland
    • 10:00 – 10:50 AMDon’t Let This Happen to You: Lessons from the Global Direct Cremation Outbreak| John Finlay, Fortitude Research and Marketing
    • 11:00 – 11:50 AMThat Cemetery is the First Place I Want to Go!| Donald Wilson, Evergreen Memorial Trust
    • 11:00 – 11:50 AMObituaries 2.0: Protecting Your Families, Your Brand, and Your Bottom Line| Rehan Choudry, Chptr
  • 12:00 1:00 PM | LUNCH ON OWN
  • 1:00 – 2:40 PM | BREAKOUTS
    • 1:00 – 1:50 PM – Become the Funeral Home that ChatGPT Can’t Stop Talking About| Scott Jensen, FirstCall Marketing
    • 1:00 – 1:50 PM – Data-Driven Decision Making to Drive Cemetery Profitability and Growth| Matthew Borowski, Chronicle
    • 2:00 – 2:50 PM – What Works for Women at Work | Women in Leadership Committee: Gwen Mooney, CCFE, Cave Hill Cemetery; Jennifer Olvera, Green Hills Memorial Park
    • 2:00 – 2:50 PM – Green Light on Green Funerals | Darren Crouch, Passages International
  • 3:00 – 4:00 PM | IMSA EXHIBITOR MEETING | All Exhibitors Welcome
  • 5:00 – 6:30 PM | PRESIDENT’S WELCOME RECEPTION | Open to all 
  • 6:30 – 10:00 PM | PRESIDENT’S BANQUET & AWARDS | Ticketed event
    Dress Code: TBD

REGISTRATION OPEN 8:00 AM – 5:00 PM 

  • 9:00 AM | RIBBON CUTTING 
  • 9:00 – 10:00 AM | MORNING WELCOME COFFEE
  • 9:00 AM – 5:00 PM | EXPO HALL OPEN
  • 10:00 – 11:50 AM | BREAKOUTS
    • 10:00 – 11:50 AM – America’s Got Ashes | Host: Poul Lemasters, Esq., ICCFA
    • 10:00 – 10:50 AM – Find Your Inner Spark| Natalia Lazarus
    • 10:00 – 10:50 AM – Customer Experience Workshop | Lori Bolton, CSE, CXE, Park Lawn Corporation
    • 11:00 – 11:50 AM – What Does Gathering Look Like to You? | Glenda Stansbury, InSight Books and Brent Patterson, Ingram, Smith and Turner Funeral Home
    • 11:00 – 11:50 AM – From Risk to Reward: The Unexpected Lessons of Pet Death Care| Jodi Clock, Clock Timeless Pets
  • 12:00 – 1:30 PM | LUNCH & NETWORKING
  • 1:45 – 2:30 PM | ICCFA ANNUAL BOARD REPORT & AWARDS
  • 2:30 – 3:30 PM | KEYNOTE: Authentic Connection: The Superpower to Better Sales and True Business Growth | Chris Bashinelli
  • 3:30 – 5:00 PM | EXPO HALL OPEN WITH RECEPTION
  • 4:30 – 5:00 PM | NEW BOARD ORIENTATION
  • 5:15 – 6:15 PM | ORGANIZATIONAL BOARD MEETING

REGISTRATION OPEN 8:00 AM – 3:00 PM 

  • 8:00 – 9:00 AM | PRAYER BREAKFAST
  • 8:00 – 9:00 AM | BREAKOUTS
    • 8:00 – 8:50 AM – The Viral Content Playbook Every Funeral Company is Missing | Ryan Thogmartin, Disrupt Media
    • 8:00 – 8:50 AM – TBD | Rene Negrete, Inglewood Park Cemetery
  • 9:00 –10:00 AM | MORNING WELCOME COFFEE & BRUNCH
  • 9:00 AM – 1:00 PM | EXPO HALL OPEN
  • 10:00 AM – 1:00 PM | BREAKOUTS
    • 10:00 – 10:50 AM – TBD | TBD
    • 11:00 – 11:50 AM – AI in Deathcare: Practical Tools, Generational Shifts, and the Future of Funeral Service | Jeff Butler
    • 12:00 – 12:50 AM – Experience Reimagined: Meeting the Demands of Today’s Consumer | Sherri Hauer, Forest Lawn Memorial Park; Jenn Parvin, Batesville; and Devin Dardanes, B&N Industries
    • 12:00 – 12:50 AM – TBD | Nick Timpe, webCemeteries
  • 1:00 – 9:00 PM | EXHIBIT TEARDOWN
  • 1:00 3:50 PM | BREAKOUTS
    • 1:00 – 2:50 PM -THE IRWIN W. SHIPPER LEGISLATIVE SESSION & LUNCHEON
    • 1:00 – 1:50 PM – Farewell with Purpose: Eco-Innovation in Pet Loss Services | Ana Palencia, Señoriale Corporación de Servicio
    • 2:00 – 2:50 PM – A New Tool for a New Era: Natural Organic Reduction in Funeral Care | Katey Houston, Return Home
    • 3:00 – 3:50 PM – From Heritage to Hashtags: Modern Marketing Strategies for Deathcare | Kirsten Ono, PlotBox
    • 3:00 – 3:50 PM – Using Company Culture to Create a Competitive Advantage | Annie O’Mara, SCI Direct – National Cremation & Burial Society

Early Bird Registration Rates

Registration Type Pricing
ICCFA Cemetery, Crematory & Funeral Home Member $775
ICCFA Supplier Member $1,030
Cemetery, Crematory & Funeral Home Non-member $1,105
Supplier Non-member $1,320
Guest/Spouse $455

Registration Rates After February 13

Registration Type Pricing
ICCFA Cemetery, Crematory & Funeral Home Member $885
ICCFA Supplier Member $1,105
Cemetery, Crematory & Funeral Home Non-member $1,105
Supplier Non-member $1,375
Guest/Spouse $455

Early bird pricing is will be available until February 13, 2026, at 11:59 PM ET. Online registration will be open through April 22, 2026.

Stay Close to the Action

The 2026 ICCFA Experience will be held at the Fort Worth Convention Center. Book your stay in one of our official ICCFA hotel blocks to be just steps away from the convention center and attractions like the historic Fort Worth Stockyards, dining, and shopping. Room blocks are now open!

*Rates do not include taxes or property fees.
**If you need a block of 9 or more rooms, please contact Erica Baker, erica@iccfa.com directly so we may assist you in securing your sub-block.

Booking in the ICCFA hotel block does more than secure your room—it supports the ICCFA Experience, helps keep registration fees low, and strengthens our ability to negotiate great future rates. It also protects ICCFA from costly penalties when room commitments aren’t met.

Better rates for you. Stronger events for everyone. Stay where it counts.

Stay Safe – Avoid Scams

The ICCFA does not partner with any third-party companies for hotel bookings, attendee lists, or special discounts. Beware of fraudulent offers. Only use the official ICCFA website to book hotels and register securely. Unauthorized companies are not affiliated with ICCFA and may cause overpayment, lost reservations, or stolen information.

Questions? Contact the ICCFA Meetings Department at 703-391-8400.

Exhibit at the ICCFA Experience!

Get ready for another unforgettable year at the 2026 ICCFA Experience! With three stages under one roof, the expo hall offers a seamless blend of ideas, insights, and innovation.

This year’s Experience is designed to deliver maximum value for exhibitors with :

  • Two days of nonstop visibility as education sessions throughout the hall drive consistent attendee traffic and new connections straight to your booth.
  • Prime networking opportunities with dedicated lunch hours built in, giving you uninterrupted face time with decision-makers and buyers.
  • Strong brand presence in a high-energy environment where your products and services are front and center.

Click the button below for more details and to apply for a booth space!

America’s Got Ashes | Host: Poul Lemasters, Esq.

Across the country, millions of urns are sitting forgotten in closets, garages, and storage spaces. America’s Got Ashes (AGA)—a lively, competition-style session hosted by Poul Lemasters, Esq.,—shines a light on this growing issue and highlights creative solutions from across the profession.

Part forum and part game show, AGA invites deathcare professionals to share innovative programs, events, and tools that help families pick up cremated remains, understand memorialization options, and move remains from “left at home” to meaningful, permanent places of honor. A panel of judges will evaluate ideas for creativity, practicality, impact, and scalability.

Want to participate? Submit a 2-minute video showcasing your idea, program, or approach to helping families move unplaced cremated remains into meaningful memorial spaces.

Send submissions to poul@iccfa.com by March 6, 2026 (No written reports needed—show us your idea!) Participants who submit a video may even receive an official AGA t-shirt!

Keynote Speaker | Chris Bashinelli

National Geographic Explorer & TV Host, United Nations Moderator, Actor from The Sopranos (HBO), Expert on Human Connection & Happiness in Business

Chris “Bash” Bashinelli is an internationally recognized speaker, TV host, and National Geographic Explorer whose work inspires audiences to expand their worldviews and step beyond their comfort zones. As the creator and host of Bridge the Gap on PBS and National Geographic, Chris has taken millions of viewers on global adventures—from harvesting buffalo with Native Americans to living as a nomad in Mongolia.

A United Nations Moderator, Eagle Scout, and mentee of Dr. Jane Goodall, Chris has shared the stage with leaders like Stevie Wonder and UN Secretary-General Ban Ki-moon. His core message is simple yet powerful: when we change our mindset, we change our world.

President’s Banquet Entertainment | Impressionist Matthew Friend

Matt Friend is a 26-year-old comedian, actor, and impressionist with over 1 million followers across social media. A graduate of NYU, Matt has been featured on The Howard Stern Show, Jimmy Kimmel Live, MSNBC, the Today Show, and more. Known for his repertoire of 250+ impressions, he has hosted the NHL Awards, performed at the White House Correspondents’ Dinner, and headlined the Netflix Is A Joke Festival.

He’s lent his voice to The Simpsons and Family Guy, toured nationwide and internationally, and earned praise from stars like Howard Stern, John Oliver, and Jeff Goldblum. Most recently, he partnered with Bill Maher’s Club Random Studios for his new show FRIEND IN HIGH PLACES.

Awards & Recognition at the ICCFA Experience

Each year, the ICCFA Experience celebrates the outstanding achievements of our members through several prestigious awards. Explore the links below to learn more about each honor and how to apply or submit nominations:

Join us in Fort Worth as we recognize the remarkable ICCFA members whose dedication, leadership, and service strengthen our profession and advance our mission.

ICCFA Educational Foundation’s Lasting Impact Award

2026 Lasting Impact Award Recipient | Ray Frew, CCFE

The Lasting Impact Awards were created by the ICCFA Educational Foundation to recognize individuals who have made significant contributions to advancing professional development and lifelong learning in the funeral, cemetery, and cremation profession.

The ICCFA Educational Foundation proudly honors Ray Frew, CCFE, as the recipient of the 2026 Lasting Impact Award in recognition of his decades of visionary leadership and service to the profession. A past ICCFA President and founder of the ICCFA Educational Foundation, Frew has been instrumental in shaping the organization’s mission to expand access to education, strengthen leadership, and elevate professionalism across the industry. His enduring contributions will be celebrated during the President’s Banquet on April 29 in Fort Worth, Texas.

2026 Scott R. Sells Excellence Award

The ICCFA Veterans Committee is proud to open nominations for the 2026 Scott R. Sells Excellence Award, honoring a funeral service organization that demonstrates exceptional commitment to supporting active-duty military personnel, veterans, and their families.

This prestigious award celebrates the legacy of Scott R. Sells, CCFE, past ICCFA President, whose dedication to honoring members of the U.S. Armed Forces continues to inspire our profession.

Who can nominate: Only ICCFA members may submit nominations. The organization nominated does not need to be an ICCFA member, but self-nominations are not permitted.

Nominations close January 30, 2026, at 11:59 PM ET.

Get a taste of what to expect in Fort Worth next year!

Thank You to Our 2026 Sponsors!

Black Diamond Level

Diamond Level

Platinum Level

Gold Level

Silver Level

Bronze Level

Sponsorship Opportunities

For sponsorship opportunities, contact ICCFA Director of Meetings, Lindsy Gundrum, at lindsy@iccfa.com.