October 24-26, 2023
Loews Ventana Canyon | Tucson, AZ

Online registration closes in:


Join us in Tucson this fall

The ICCFA is excited to announce the ICCFA Leadership Summit in collaboration with the Death Care Collective! On October 24-26, 2023, in gorgeous Tucson, Arizona, attendees can enjoy insightful educational sessions, interactive workshops, panel-style discussions with the profession’s top leaders, exciting receptions, challenging rounds of golf, and of course, tons of fun networking events!

Registration is now open!

Regular online registration closes on October 18, 2023.

Regular Registration Rates

Member Price Non-member Price Guest Price
$885 $1,085 $885

Schedule of Events

  • 2:00–5:00 PM
  • 3:30–4:45 PM
    Finance Committee Meeting
  • 5:00–6:00 PM
    Executive Committee Meeting
  • 8:00 AM–5:00 PM
  • 8:30–10:30 AM
    Salon EF
    ICCFA Board of Directors Meeting
  • 10:00–11:00 AM
    Kiva A
    Know Your Worth
    Robyn Sechler, GoodTrust
    In “Know Your Worth,” Robyn Sechler shares her journey from a small business owner to a national presence, and how embracing opportunities with confidence can create a ripple effect. Through relatable stories and practical tips, you’ll be inspired to see your own value and influence on others. Drawing from her experience as a published author, Robyn will leave you feeling motivated and remind you that knowing your worth matters.
  • 11:00 AM–12:00 PM
    Kiva A
    Servant Leadership Panel
    Moderators: Erin Creger, Envision Strategic Partners; Honnalora Hubbard, Coldspring
    Panelists: Lauren Blevins, CCFE, CPLP, Williams Funeral Homes and Crematory; Nick Timpe, CSE, webCemeteries; Don Winsett, Winsett Consulting, LLC
    Are you interested in learning how to become a more effective and empathetic leader? Look no further than our panel discussion on servant leadership at this year’s Fall Leadership Summit. Our expert panelists, all experienced practitioners of servant leadership, will delve into the principles and practices of this transformative leadership style.  They will help us to understand how to overcome many of the hurdles of managing people and profits, by focusing on serving first. During this engaging and insightful discussion, you’ll learn how to prioritize the needs of your team, empower others to lead, and create a culture of trust and support. You’ll walk away with practical tips and strategies for implementing servant leadership in your own organization, as well as a deeper understanding of how this approach can benefit both individuals and teams. Don’t miss out on this unique opportunity to learn from some of the brightest minds, and servant leaders. Join us for our panel discussion on servant leadership at the and take your leadership skills to the next level!
  • 1:00–4:00 PM
    Canyon Course
    Golf Tournament Tee Off
  • 2:30–4:30 PM
    Margarita & Salsa/Guacamole Challenge
  • 6:30–8:00 PM
    Bill’s Grill
    Welcome Reception
  • 7:00 –8:00 AM
    Loews Ventana Canyon Lobby
    Morning Mindfulness Hike
  • 8:30 AM–5:00 PM
    Kiva Office
  • 9:00–9:30 AM
    Kiva Patio
    Welcome Coffee & Breakfast
  • 9:30–9:45 AM
    Kiva A
    Erin Creger, Envision Strategic Partners; Honnalora Hubbard, Coldspring
  • 9:45–10:45 AM
    Kiva A
    Keynote: Leadership Imperative to Advancing Women and Engaging Men
    Jeffrey Tobias Halter, YWOMEN
    In this ground-breaking presentation based on Jeffery Tobias Halter’s book, WHY WOMEN – The Leadership Imperative to Advancing Women and Engaging Men, attendees will leave with tools and processes to drive the long-term advancement of women and other under-represented groups. Participants will examine:

    • Why the work of allyship is so critical to winning the war for talent
    • Barriers and solutions to creating allies
    • The 10 daily actions for advocates
  • 10:45–11:00 AM
    Kiva Patio
    Networking Break
  • 11:00 AM–12:00 PM
    Kiva A
    Executive Presence
    Robbie Pape, Carriage Services
    Walt Whitman said, ‘you convince by your presence.’ Join Robbie Pape as she takes you through a deliberate and intentional look at how your personal presence is affecting every area of your life. You can have the experience and qualifications of a leader, but without executive presence, you are starting at a deficit. Whether you are an executive, a manager, a funeral director, or a parent, how you ‘show up’ and the image you project will affect your relationships and, ultimately, bring you toward your goals or away from your goals.
  • 12:00–2:00 PM
    Lunch on Own
  • 2:00–3:00 PM
    Kiva A
    Keynote: Lead Like a Woman
    Kitty Barrow, Southwestern Consulting
    “Lead Like a Woman” shows women how they can lead amidst all the external factors and outside pressures — how to get to a place of leadership and once there, how to be successful in both their personal and professional lives.In this inspirational keynote presentation attendees will learn:

    • Why women often feel inferior and out-of-place in our working world
    • The areas of their lives women can “own” to give them control of their future
    • Three common mistakes women make that sabotage their own future
    • The impact of negative beliefs and those of others
    • How to master time management and accelerate professional growth
    • The power women have when building collaborative relationships with other women
    • How to inspire other women and bring them along on the journey.

    Get ready to be inspired and energized and take your leadership as a woman to the next level!

  • 3:00–4:00 PM
    Kiva A
    Digging Deeper: A Dialogue with Kitty Barrow
    Kitty Barrow, Southwestern Consulting; Gwen Mooney, CCFE, Cave Hill Cemetery; Jennifer Olvera, CCE, Green Hills Memorial Park
    Join the ICCFA Women in Leadership as they open a dialogue to gain additional insights on owning your power and influence.
  • 4:15–5:15 PM
    Kiva A
    Bonus Workshop Session – Leading Online: Do’s and Don’ts of Your Online Presence
    Cody Spradlin, Envision Strategic Partners
    Join Cody Spradlin as he delves into what it takes to grow, maintain, and leverage an online presence. In this session, Cody takes a deep dive into how to grow your network through various methods such as curating relevant content on your page and not-so-obvious networking that prove most beneficial to reaching your goals.
  • 6:30–8:00 PM
    Ventana Heights Terrace
  • 8:00 AM–12:00 PM
    Kiva Office
  • 8:45–9:45 AM
    Kiva Patio
    Coffee & Breakfast
  • 9:00–10:30 AM
    Kiva A
    Government & Legal Affairs Committee Meeting & Update (open to all attendees)
    Moderators: Keenan Knopke, CCFE, Curlew Hills Memory Gardens, Inc.; Poul Lemasters, Esq., ICCFA; Christine Toson, CCE, The Tribute Companies
    Rise and shine for your Government and Legal Update.  And yes – a great free breakfast. Perhaps we should have started off with the FREE Breakfast, but the truth is that this perhaps the busiest the ICCFA Government & Legal has been in some years. We have newly introduced the Federal Funeral and Cemetery Trust Modernization Act. The FTC has just taken the next step in updating the Funeral Rule, and the FTC also introduced a new Federal Rule that will ban all non-competes for all businesses. The Consensual Donation and Research integrity Act is running through Congress – and we have only addressed the Federal side of deathcare issues. Make sure you attend this open meeting format to hear the latest issues – both Federal and State – plus have the ability to comment and ask about issues in your part of the world, too.
  • 10:30–11:00 AM
    Networking Break
  • 11:00 AM–12:00 PM
    Kiva A
    Keynote: Fresh Perspectives for ‘Next-Level’ Leadership
    Larry Long Jr., LLJR Enterprises, LLC
    Navigating this ever-changing and challenging landscape, leaders are the true ‘X-Factor’ for any organizations’ continued success. Staying focused on controlling the controllables, this interactive program will provide a challenging, yet fresh lens for leveraging community, and the true impact of strengthening relationships. Attendees will come away from this session with:
    • Greater understanding of the leadership link to connection, community and collaboration
    • Documented leadership priorities game plan
    • Action steps to prioritizing new and existing relationships
    • Best practices for leveraging external collaboration and community
  • 12:00–1:00 PM
    What were your takeaways from the week? Join Erin Creger and Honnalora Hubbard as we review the experiences from the week, recap what we’ve learned, and leave the Fall Leadership Summit with takeaways to help positively impact your business for the weeks and months to come.

Hotel Information

Loews Ventana Canyon Resort
7000 N Resort Dr, Tucson, AZ 85750

Phone: 520.299.2020

At Loews Ventana Canyon, you can walk out the back doors and step into the natural beauty of the Sonoran desert. Inspired by nature and the surrounding saguaro cactus, architect John Hill constructed the resort to blend into the southwestern landscape.

The room rate in the ICCFA block is $209 per night (excluding any taxes and fees) and closes on October 2, 2023.

Keynote Speaker: Jeffery Tobias Halter
Leadership Imperative to Advancing Women and Engaging Men

Jeffery is the President of YWomen, a strategic consulting company focused on engaging men in women’s leadership issues. Jeffery is the former Director of Diversity Strategy for The Coca-Cola Company. Jeffery is the author of two books, WHY WOMEN, The Leadership Imperative to Advancing Women and Engaging Men and, Selling to Men, Selling to Women.

Jeffery believes that active male advocacy is one of the most important elements to driving long-term systemic change in organizations, given that men still represent 75 percent of senior leadership in most companies.

Click here to hear what Jeffery has to say about his keynote presentation!

Keynote Speaker: Kitty Barrow
Lead Like a Woman

Kitty is an expert at inspiring professionals to strive for and reach their full potential, including delivery of her new Lead Like a Woman keynote. Throughout her career, she has consistently ranked in the top 1% of her organization in generating new business. Kitty has trained thousands of sales professionals over the years – both men and women – speaking to companies such as Wells Fargo, MassMutual, Morgan Stanley, Xerox Global, Vulcan Materials, and Allstate. As a speaker, she delivers enthusiasm, wit, and wisdom that will inspire the audience to rise to meet obstacles and strive for excellence in both their personal and professional lives.

Click here to listen to what Kitty has to say about her keynote presentation!

Keynote Speaker: Larry Long Jr.
Fresh Perspectives For ‘Next-Level’ Leadership

Larry Long Jr. is the Founder and CEO of LLJR Enterprises, which focuses on business & sales motivation, inspiration, and most importantly, transformation through speaking, coaching & training programs. He is the host of the weekly, ‘Midweek Midday Motivational Minute’ and author of, JOLT!  As a former college athlete (He played baseball for University of Maryland. Go Terps!), Larry is extremely passionate about coaching, and helping professionals and leaders take their game to the ‘next level’. As an experienced sales leader with a demonstrated history of success in SaaS sales, Larry brings a unique perspective to the table and understands many of the challenges faced by sales professionals today.

Click here to listen to what Larry has to say about his keynote presentation!

ICCFA Golf Tournament

The annual ICCFA Golf Tournament will be played on Tuesday, October 24, from 1:00 – 4:00 PM. Space is limited to the first 60 people who select golf as their activity on their registration, so don’t wait!

The tournament will take place on the Canyon Course in a 4-person scramble.

Dress code:

  • Men – collared shirt and no denim
  • Women – collared shirt, golf shirt or golf blouse and no denim

Please note that shirts must be tucked in at all times. Ladies shirts that are designed not be tucked in will be permitted. Players will not be permitted to play if they do not adhere to the dress code.


  • Please be sure to arrive 30-45 minutes prior to play if possible.
  • Outside alcohol and food are not permitted on the golf course
  • If players decide to play music during their round, the volume level must be contained to the golf cart.  If the volume is to loud, then the players will be asked to lower the volume.
  • Rental Club Fee is $75 plus tax and includes 6 balls and a glove (rentals are first come, first serve. Loews has 30 men’s right handed; 8 ladies left handed; 6 men’s left handed)
  • Cart path only


Sponsorship Opportunities

The Fall Leadership Summit is a fantastic sponsorship opportunity for any organization! As always, you’ll be demonstrating your organization’s support and value to leading members of the deathcare profession by sponsoring an ICCFA event. There are a variety of sponsorship opportunities available this year including receptions, keynote presentations, networking events and more! You can view the full slate of sponsorships at the link below.

If you have any questions or would like to discuss sponsorship options, please contact Meetings Manager Lindsy Gundrum at lindsy@iccfa.com.