January 26-28, 2027
Park MGM Las Vegas | Las Vegas, NV

Start 2027 Ready to EVOLVE

Master the Fundamentals. Embrace the Future.

Registration is now open for DEAD Talks 2027! Join deathcare sales professionals from across the country in Las Vegas, January 26–28, to set your goals, sharpen your skills, and start the year ready to perform at a higher level.

Strengthen the fundamentals that drive sales success, explore the tools and technology shaping the future, and leave with fresh strategies and renewed momentum for the year ahead.

Save Your Spot in Vegas Now!

Calling all deathcare sales professionals—DEAD Talks is the event you can’t afford to miss! Over two and a half action-packed days, you’ll uncover fresh strategies, sharpen your skills, and gain the insights you need to drive success for yourself and your organization—while delivering even greater service to the families you serve.

Registration is now open! Take advantage of early bird savings now until December 18, 2026.

Registration Rates

Registration Type Early Bird Pricing Pricing after Dec. 18
Individual ICCFA Member $775 $825
Individual Non-Member $1,025 $1,050
2-4 Attendees * $755 $775
5-9 Attendees * $730 $755
10+ Attendees * $705 $730
One Day $475 $475

Early bird registration is available now through Friday, December 18 at 11:59 PM ET. Online registration will close Wednesday, January 20 at 11:59 PM ET.

* To receive the discounted group rates, all attendees must be registered together in a single transaction.

2027 SCHEDULE OF EVENTS

Schedule subject to change
  • 3:30 – 3:45 PM | FIRST-TIMERS ORIENTATION | Ann Marie St. George, Erin Creger & Doug Gober
  • 3:45 – 4:00 PM | WELCOME & ICEBREAKER | Lori Bolton, CCFE, CSE, CXE
  • 4:00 – 5:15 PM | INTERACTIVE SESSION: Whose Prospect Is It, Anyway?
    • Host: John Bolton, CCE, CCrE, CSE, CXE
    • Featuring: Erin Creger, Tony Armogida, Kacie Derby & West Foulger
  • 5:15 – 6:30 PM | WELCOME RECEPTION
  • 8:30 AM | WELCOME
  • 8:40 – 10:10 AM | KEYNOTE: Wrapped Years in Advance – The Gift of Planning Ahead | Néctar Ramírez
  • 10:10 – 10:15 AM | PROGRAM OVERVIEW
  • 10:15 – 11:40 AM | DEAD TALKS TOPIC: GETTING TO YES | OBJECTION HANDLING
    • 10:20 – 10:40 AM | Closing Intentionally, Not by Accident | Kirk Roberts
    • 10:40 – 11:00 AM | Closing Techniques | Néctar Ramírez & Erin Creger
    • 11:00 – 11:20 AM | Building Confidence with NO! | Aaron Butler
    • 11:20 – 11:40 AM | Q&A with speakers facilitated by John Bolton, CCE, CCrE, CSE, CXE
  • 11:45 AM – 1:00 PM | LUNCH
  • 1:00 – 2:25 PM | DEAD TALKS TOPIC: EVENTS
    • 1:05 – 1:25 PM | The Data Behind Attendance: Turning Insights Into More People Through the Door | Brad Palmer
    • 1:25 – 1:45 PM | Events for Diverse Markets: Building Community, Trust, and Connection in the Funeral Industry | Aesha Humphrey
    • 1:45 – 2:05 PM | ROI and Tracking Results | René Negrete
    • 2:05 – 2:25 PM | Q&A with speakers facilitated by Doug Gober
  • 2:25 – 3:50 PM | DEAD TALKS TOPIC: PRESENTING PRE-NEED
    • 2:30 – 2:50 PM | It Doesn’t Matter How You Show Up | Rob Shalvey
    • 2:50 – 3:10 PM | Cemetery Presentation | Kacie Derby
    • 3:10 – 3:30 PM | Stop Presenting. Start Training. | West Foulger
    • 3:30 – 3:50 PM | Q&A with speakers facilitated by Tim Fish
  • 3:50 – 5:15 PM | DEAD TALKS TOPIC: MINDSET MATTERS
    • 3:55 – 4:15 PM | Your Emergency Contact Can’t Be You | Ann Marie St. George
    • 4:15 – 4:35 PM | The Data Behind Attendance: Turning Insights Into More People Through the Door | Jenna Fialk
    • 4:35 – 4:55 PM | Bringing Your Team Back From the Dead | Ashlinn Goodman
    • 4:55 – 5:15 PM | Q&A with speakers facilitated by Mike Harens
  • 8:30 – 8:45 AM | ICCFA EDUCATIONAL FOUNDATION PRESENTATION
  • 8:45 – 11:40 AM | WORKSHOP: LEVERAGING AI IN THE SALES PROCESS
    • 8:45 – 9:05 AM | The Power & Pitfalls of AI | Aaron Butler
    • 9:05 – 9:10 AM | AI Takeaways from Tuesday Night | Pierce Dempsey, CCrE
    • 9:10 – 10:40 AM | AI Tools for Sales Enablement | Aaron Butler
    • 10:40 – 11:40 AM | AI Tools for Enhancing Sales Training | Pierce Dempsey, CCrE
  • 11:40 – 11:55 AM | Monday Morning Mindset | Shane Pudenz
  • 11:55 AM – 12:00 PM | WRAP-UP | Lori Bolton, CCFE, CSE, CXE

Keynote Speaker | Néctar Ramírez

Born and raised in Puerto Rico, Néctar Ramírez is the Senior Vice President of Pre-Need at Forest Lawn Memorial-Parks and Mortuaries. She holds a BS in Industrial Engineering from Purdue University, an MBA from Northwestern University’s Kellogg School of Management, and a Master’s in Human Resource Development from Xavier University. She began her career consulting with Fortune 500 companies before joining Batesville in 2002, where she held leadership roles in market research, sales, cremation, and funeral home training. Over the past two decades, Néctar has worked with hundreds of funeral homes to strengthen cremation and burial performance—often increasing cremation revenue by 30% or more—and has presented state and national education programs for more than 22 years.

HOTEL INFORMATION

Park MGM – a smoke-free facility!
3770 S Las Vegas Blvd
Las Vegas, NV 89109
(888)-529-2848

Steps away from T-Mobile Arena and The Park outdoor entertainment district, Park MGM Las Vegas puts you in the heart of the action on the Las Vegas Strip—and right where DEAD Talks is happening.

ICCFA Group Rates

Dates Cost
January 24-25 $248/night
January 26-28 $178/night
January 29-30 $248/night
Rates do not include applicable taxes. Special pre- and post-event rates make it easy to extend your stay.

Reserve Your Room

Reservation Deadline: January 4, 2027

Book early—the ICCFA room block may sell out before the deadline.

Book online using the ICCFA DEAD Talks reservation link or call (888) 529-4828 and mention the ICCFA DEAD Talks Conference to receive the group rate.

Stay Where It Counts

Booking within the ICCFA hotel block does more than secure your room—it supports DEAD Talks, helps keep registration fees low, strengthens our ability to negotiate competitive future rates, and helps ICCFA avoid costly penalties when room commitments aren’t met.

Better rates for you. Stronger events for everyone. Stay where it counts.

Scholarships Opening Soon!

Every year, the ICCFA Educational Foundation provides scholarships to current ICCFA members to attend DEAD Talks. Scholarships cover the cost of registration so that attendees only need to pay for travel and their lodging. 

Scholarships will be open between October 20 through November 20, 2026. 

Thank You to Our 2027 Sponsors!

Black Diamond Level

Diamond Level

Platinum Level

Gold Level

Silver Level

Bronze Level

SPONSORSHIP OPPORTUNITIES

For sponsorship opportunities, contact ICCFA Director of Meetings, Lindsy Gundrum, at lindsy@iccfa.com.