February 4-6, 2025
Park MGM Las Vegas | Las Vegas, NV

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Successful sales strategies start here!

The ICCFA is excited to see you at DEAD Talks in Las Vegas at the Park MGM! Mark your calendars to join us for another inspiring sales conference from February 4-6, 2025.

What can attendees expect?

  • Latest Trends: Stay ahead of the curve with insights into the latest trends and innovations in the profession.
  • Networking Opportunities: Connect with peers and deathcare experts to expand your professional network.
  • Actionable Takeaways: Leave with practical, actionable strategies you can implement immediately to boost your sales.

Register Online Today!

If you are a deathcare sales professional, then DEAD Talks is a can’t-miss event! Over the two and a half days, you’ll gain new strategies and knowledge to ensure success for yourself and your organization, all while providing better service to your families.

Registration Rates

Registration Type Pricing
Individual ICCFA Member $775
Individual Non-member $1,000
2-4 Total Attendees $745 per person
5-9 Total Attendees $720 per person
10+ Total Attendees $700 per person

Regular online registration closes on Wednesday, January 29 at 11:59 PM EST.

2025 SCHEDULE OF EVENTS

  • 2:00 – 6:30 PM | REGISTRATION OPEN
  • 3:30 – 5:30 PM | KEYNOTE – Invisible Persuasion: Building Trust and Profits Through Story | Matthew Pollard
  • 5:30 – 7:00 PM | WELCOME RECEPTION
  • 7:15 AM – 5:00 PM | REGISTRATION OPEN
  • 7:15 – 8:15 AM | WELCOME COFFEE & BREAKFAST SOCIAL
  • 8:00 – 8:25 AM | WELCOME & INTRODUCTIONS
  • 8:25 – 9:25 AM | KEYNOTE –  The Mindset of the Consumer, Art Sarkissian
  • 9:30 – 10:30AM | DEAD TALKS TOPIC: MARKETING
    • DEAD Talk #1 – The Power of Body Language | Christie Toson, CCE, The Tribute Companies Inc.
    • DEAD Talk #2 – From Transaction to Trust: Building Rapport with Every Customer | Ashlinn Goodman, Envision Strategic Partners
    • DEAD Talk #3 – Listening Beyond Words: What FBI Hostage Tactics Teach Us about Pre-need Conversations | Aaron Butler, Domani Preneed
  • 10:35 – 11:05 AM | DEAD TALKS TOPIC: PRE-NEED MOTIVATORS
    • DEAD Talks #4 – Pre-need Motivators | Greg Norris, Homesteaders Life Co.
  • 11:10 AM – 12:10 PM | DEAD TALKS TOPIC: BUILDING RAPPORT
    • DEAD Talk #5 – Ditch Customer Service and Embrace Customer EXPERIENCE | Nicki Wiedeman, CSE, Dead Ringers
    • DEAD Talk #6 – Because the Ocean of Grief Doesn’t Have to Be Done Alone | Brittany Neunuebel, Baue Funeral Homes
    • DEAD Talk #7 – From RSVP to Sale: Mastering Every Lunch & Learn | Kelly Kohut, Precoa
  • 12:10 – 12:25 PM | EDUCATION FOUNDATION PRESENTATION
  • 12:25 – 2:00 PM | LUNCH: TIME FOR NETWORKING
  • 2:05 – 4:05 PM | DEAD TALKS TOPIC: SELLING SKILLS
    • DEAD Talk #8 – The Time Management Myth | Jennifer Lares, Mulling Mortician, LLC
    • DEAD Talk #9 – Public Speaking to Build Your Business | Jamie Sarche, Feldman Mortuary
    • DEAD Talk #10 – Conquering Anticipation in the Arrangement Setting | Hal Wilkes, Christy Vault & Columbarium
    • DEAD Talk #11 – A Customer is Born | Kathi Wells, Global Atlantic Financial Group
    • DEAD Talk #12 – From The Poker Table to The Arrangement Table | Rob Shalvey, Rest Haven Memorial Park
    • DEAD Talk #13 – Asking for Referrals | Jill Lazar, Ring Ring Marketing
  • 4:10 – 5:10 PM | DEAD TALKS TOPIC: PERSONAL BRANDING
    • DEAD Talk #14 – Build Your Brand | Nicole Vullo, Foresight
    • DEAD Talk #15 – People Trust People | Tyler Anderson, Ganderson Brothers Mortuary
  • 7:45 AM – 12:15 PM | REGISTRATION OPEN
  • 7:45 – 8:45 AM | COFFEE & BREAKFAST SOCIAL
  • 8:35 – 9:35 AM | WELCOME BACK; DEAD TALKS TOPIC: USING DATA TO DRIVE BETTER PERFORMANCE
    • DEAD Talk #16 – Three Surprising Discoveries from Consumer Insights | George Owens, Fortitude Research and Marketing
    • DEAD Talk #17 – Interactive Workshop: Leverage, Plan & Act on Current Industry Consumer Insights | Dan Kientzel, Service Corporation International
  • 9:40 – 10:40 AM | DEAD TALKS TOPIC: HOW TO LEVERAGE TECHNOLOGY IN YOUR SALES PROCESS
    • DEAD Talk #18 – Un-Cremating Your Profits with Technology | Eric Banks, Funeral 365
    • DEAD Talk #19 – Interactive Workshop: Applying Tech to Your Sales | Nick Timpe, CSE, webCemeteries
  • 10:45 – 11:45 AM | DEAD TALKS TOPIC: AI
    • DEAD Talk #20 – Artificial Intelligence 2.0 | Chuck Gallagher, American Funeral Financial
    • DEAD Talk #21 – AI Impact on Funerals | Aaron Avner, Tukios
  • 11:45 AM – 12:15 PM | WRAP UP / MONDAY MORNING MINDSET, Shane Pudenz, Carriage Services & Erin Creger, Security National Family of Companies


HOTEL ACCOMODATIONS

Park MGM – a smoke-free facility!
3770 S Las Vegas Blvd
Las Vegas, NV 89109

Steps away from T-Mobile Arena and the Park outdoor entertainment space, Park MGM Las Vegas is in the heart of all there is to do on the Las Vegas Strip.

The ICCFA’s room block has officially closed, but you can still secure accommodations outside of our block by clicking the button below.

BEWARE OF SCAMMERS!

The ICCFA does not utilize any outside organizations to provide services like hotel bookings, discounts, etc. It has come to our attention that once again, unscrupulous companies are contacting our community offering booking services and deals. If you are contacted by any of these companies, we strongly discourage you from utilizing them as they are not associated with the ICCFA and may result in a scam. You will not be receiving the best deals and may not even be receiving a hotel room! Please be sure to register for the event and book your hotel using the link directly on our website.

If you have any questions about DEAD Talks 2025, please contact the ICCFA meetings department at 703-391-8400.

Keynote Speaker: Matthew Pollard

Matthew Pollard is an internationally recognized consultant, speaker, author, and entrepreneur, known for founding Rapid Growth, LLC and helping businesses of all sizes achieve maximum ROI. With five multi-million-dollar business successes by age 30 and a client list including Fortune 500 companies, his real passion lies in helping small business owners eliminate overwhelm and achieve rapid growth. His strategies, based on real-world experience, have transformed over 3,500 businesses. Matthew is an award-winning blogger, bestselling author of The Introvert’s Edge, and has been featured on FOX, NBC, and top-rated podcasts.

Keynote Speaker: Arthur Sarkissian

Art is an experienced Learning and Development professional from Sydney, Australia, with dual degrees in Business and Hospitality Management from The University of Western Sydney. He spent over 12 years at Starwood Hotels & Resorts in various global roles before founding Here and Now Consulting. His consulting philosophy focuses on helping leaders unlock their teams’ potential using a strength-based approach to drive organizational success. Art and his team have delivered executive programs and mentoring across industries like finance, hospitality, aviation, healthcare, and more, working with clients worldwide.

Specializing in Convergence Executive Coaching, Art helps senior leaders unlock their potential, manage triggers, and build high-performing teams. With a proven track record of coaching C-suite executives and facilitating over 300 executive retreats, he has a strong impact on both individual behaviors and organizational culture.

THANK YOU TO OUR 2025 SPONSORS!

Black Diamond Level
Diamond Level
Platinum Level
Gold Level
Silver Level
Bronze Level
Friends of the ICCFA

Sponsorship Opportunities

For sponsorship opportunities, contact ICCFA Meetings Manager Lindsy Gundrum at lindsy@iccfa.com.