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Join us on April 25, 2024, at 2:00 PM EDT for the next ICCFA Webinar, The Most Important Part of Marketing – The Message, with Rolf Gutknecht, President/CEO of LAads Marketing.

Rolf’s webinar is aimed at B2B and B2C decision-makers in the evolving deathcare profession and will inspire and educate attendees, equipping them with the tools to thrive in an environment where relevance and differentiation are paramount. Delve into the intricacies of modern marketing strategies as Rolf explores the art of crafting compelling messages that captivate even the most discerning audiences. From dissecting the nuances of storytelling to uncovering the hidden potential within your firm’s communication, this session promises to revolutionize your approach to customer engagement. Whether you’re navigating online channels or traditional avenues, discover the secrets to carving out a distinctive presence that resonates deeply with your target demographic. Join us as we delve into the essence of impactful marketing, unraveling the six commonalities that drive prospective customers to eagerly seek more. Elevate your strategy, ignite curiosity, and pave the way for unparalleled success in today’s competitive landscape. Dont miss out on this transformative journey toward marketing excellence.

Rolf has been a regular monthly contributing writer on marketing matters to Memento Mori magazine since November 2021. Over the course of the past two years, he’s written over 25 articles within funeral profession trade journals. 

Webinar sponsored by: